A partnership spotlight with the governing body shaping high school athletics nationwide.
NFHS sets the standard for high school athletics policy across the country. This partnership video highlights Perry Weather's collaboration with NFHS, built to reach the state associations and schools that look to NFHS for guidance.
Coordinated with NFHS on messaging and positioning ahead of production.
Developed a video concept that reflects the partnership rather than a one-sided product pitch.
Built for premiere at an NFHS event, where the state-association audience is concentrated.
Shared across email, social, and sales enablement following the debut.
This partnership video is designed to build credibility with the national network of state associations NFHS represents.